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July 13, 2005

Daily Show update

Slate has run an article, titled Talk Show Feng Shui, on the Daily Show's new set:
Then there's the issue of the background screen. In the era before the move, Stewart sat in front of a large graphic of a world map.... Now, the only graphic visible behind Stewart for the full half-hour is a continuous scroll-by of the words "The Daily Show" in solid cobalt blue. As if this constant movement of letters weren't distracting enough, the words "The Daily Show" also continuously radiate forward from the back of the screen in smaller white caps, originating from directly behind Stewart's head. I don't have the graphic-design vocabulary to describe this accurately, but let's just say that you can no longer watch The Daily Show without struggling to block out two constant, and competing, written reminders that you are, indeed, watching The Daily Show ... those radiating white caps are just maddening. It's as if Stewart's head is actually producing the letters, like promotional dandruff.

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