Contain Yourself
I love the Container Store, but they are constantly stretching and challenging the very notion of what is a "container." Backpacks, hampers, salt and pepper shakers. Baskets and boxes, certainly. Custom closet organizers.
But hangers? Dry-erase boards?
Is there a killjoy in merchandising who says things like:
"Why yes, I think people would like to buy a nice clothes-steamer. But can you PUT THINGS IN IT? I think not. Maybe they should buy that at the GARMENT-FLATTENING STORE. But that's not where you work, missy. Where are we? Where are we? Yes, the CONTAINER store. A container, by definition, contains EMPTY SPACE. Is your head a container? Now get back to work."

Doesn't this make you want to slap someone?
"Why yes, I think people would like to buy a nice clothes-steamer. But can you PUT THINGS IN IT? I think not. Maybe they should buy that at the GARMENT-FLATTENING STORE. But that's not where you work, missy. Where are we? Where are we? Yes, the CONTAINER store. A container, by definition, contains EMPTY SPACE. Is your head a container? Now get back to work."




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